Web Analyst
Full Time • Fully Remote - US
Benefits:
- 401(k)
- 401(k) matching
- Competitive salary
- Health insurance
- Paid time off
About this Role:
As a Web Analyst, you will play a role in shaping data-driven decision-making processes through your expertise in qualitative data collection and analysis. Leveraging data science and machine learning techniques, you will conduct qualitative data analysis, export, and manipulate data for various reports and products. Your responsibilities include enhancing Google Tag Manager (GTM) and Google Analytics 4 (GA4) implementation, collecting user segments through digital surveys, and developing a strategic plan for survey deployment. Join us to contribute significantly to advancing the analytics program, making impactful recommendations, and interpreting trends in complex data sets.
Responsibilities:
Use knowledge of GTM to maintain complex analytics tagging implementation, including future enhancements.
Implement all new analytics scripts and custom tracking using tag management software and data layers, as appropriate, and upon request.
Create custom macros, rules, and triggers, to ensure analytics and survey software work seamlessly on a variety of website templates.
Configure and fire all analytics scripts and custom Google Analytics 4/Site Improve event tracking as efficiently as possible, following best practices in tag management software.
Create custom integrations of disparate data sets and software systems for data warehousing and reporting purposes.
Use expert knowledge of tag-based analytics solutions to perform comprehensive analytics audits of websites.
Configure custom goals, events, dimensions, metrics, as necessary, and upon request.
Expert knowledge of Google Analytics (UA and GA4), Google Search Console, Google Trends, as well as their respective APIs.
Develop, analyze, and reconcile the output of complex reports.
Perform in-depth analysis from multiple data sources to include web analytics as well as external data to generate a variety of reports for executives, customers, and clients.
Produce data analytics insights, recommendations, and review analysis with stakeholders.
Must Have Skills / Qualifications:
A Bachelor’s Degree in Computer Science, Business, or a related field
Must be willing to obtain a public trust clearance
Knowledge of Google Analytics/, including its APIs (Google Analytics Reporting API, Analytics Data API, and others.)
Knowledge of Google Tag Manager (GTM), including in developing custom tags, triggers, macros, and data layers.
Knowledge in developing GA4 custom dimensions, metrics, and events, via GTM
Experience with Google Search Console, Google Trends, SEO, and Google AdWords, as well as their respective APIs.
Excellent in performing Data Analysis and experience in producing insights and recommendations and the ability to review with key stakeholders
Consulting mindset
Willingness to learn new tools and acquire skills required by the project
Must be comfortable in a customer-facing role
Excellent written and verbal communication skills
This is a remote position.
About Us
Our Approach
We firmly believe in the uniqueness of every business, necessitating a personalized approach to transformation. This conviction drives us to invest time in comprehending an organization's historical challenges and operational framework. Our commitment is to foster innovation by adopting a tailored strategy that optimizes the utilization of an organization's human resources and data assets. With a wealth of experience, we specialize in guiding organizations through the implementation of post-quantum security, protocols for autonomy, and artificial intelligence.
We are committed to working with clients to positively disrupt, modernize, and transform their organizations and business processes. Noteworthy achievements include initiatives aimed at enhancing human resilience in the food supply chain, leveraging autonomy for streamlined operations, establishing root-of-trust capabilities for high-quality, trusted data, and designing ecosystems and tools for securing and transferring digital value through digital wallets. . Our proficiency extends to using artificial intelligence and data to fortify security and enhance visibility in data assets, aiding in the management of health issues at local, state, and national levels. We've developed a modern security posture to effectively mitigate risks associated with cyber attacks from nation-states. Our wealth of experience is underpinned by collaborative work with diverse multidisciplinary teams, thriving in highly complex and rapidly changing environments.
Our Mission
Imagineeer's mission is to empower transformation through the operationalization of intuition. We establish an innovation pipeline, reimagining operations by delving into data analysis to optimize outcomes for our valued customers.
Collaborating closely with our clients, we strive to actualize the inherent genius embedded within their organizational structure. Our efforts focus on the transformation of organizations, emphasizing the development of foundational strengths in key areas, including data, personnel, hypothesis development, and the cultivation of a learning-from-failure mindset.
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