Director of Sales and Marketing Hybrid - US

Director of Sales and Marketing

Full Time • Hybrid - US
Responsive recruiter
Benefits:
  • 401(k) matching
  • Bonus based on performance
  • Company car
  • Competitive salary
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Signing bonus
  • Training & development
  • Vision insurance
  • Wellness resources
BrightStar Care of St. Paul is seeking a Director of Sales and Marketing to drive our sales and brand recognition to be the top performer in the Twin Cities! 

BrightStar Care, a premier provider of home health care services and Medical Staffing, is seeking a Director of Sales and Marketing to grow our Sales Outreach, Guide our Marketing efforts, and assist us in spreading our mission of keeping clients, safe, happy, and healthy in their home for as long as possible. If you are a visionary leader who is passionate about home health, delivering exceptional care and fostering a positive and collaborative work environment, we invite you to join our team. BrightStar Care of St. Paul serves St. Paul, Minneapolis, Rochester, Duluth and the surrounding communities (such as, Roseville, White Bear Lake, Maplewood, Inver Grove, Burnsville, Apple Valley, Eagan, Bloomington, Edina, Eden Prairie, Golden Valley). 

We are independently owned and operated and have a great resource in our Franchisor and a team of BrightStar Franchisees that offer invaluable best practices and mentorship. This position will assist us in hiring a part-time Marketing Specialist to report to you to assist with the expanse of our territories and will work hand-in-hand with our Branch Managers of Duluth and Rochester to ensure their sales efforts align with the Twin Cities Markets. Company Car will be available after 30 days of employment, mileage paid until then.  Base Salary of $75,000 with a Commission paid at 2% for 6 months of billing for business brought in. Looking for someone also interested and motivated to grow our School Staffing and Skilled Nursing Staffing Programs. 

Why BrightStar Care?

  • Leadership in Home Health: As a Joint Commission Accredited organization, we are committed to the highest standards of patient care and clinical excellence. We provide RN supervision on every case and require no minimum hours to sign up for services. 
  • Supportive and Collaborative Environment: Our leadership is dedicated to supporting your professional growth and ensuring a positive work culture by utilizing Employee Engagement Software, providing open-door communication, and creating a competitive environment with growth incentives.
  • Rewarding Career Opportunities: We offer a fulfilling career path with opportunities to impact business growth directly, shape innovative programs, and lead with a team of dedicated professionals.
  • Professional Development: Opportunities for continuing education and professional development to stay current in the field. 
Key Responsibilities:
  • Lead, as an expert in Sales and Marketing, alongside our Ownership team to create and propel a Sales and Marketing Plan that aligns with our mission and compliance standards.
  • Maintain current B2B relationships for continual growth in referrals. 
  • Explore, Research, and Develop new B2B relationships to increase referrals and service hours growth. 
  • Oversee the Marketing Strategies of other leaders in our organization to ensure continuance of SEO improvement. 
  • Implement and review a Referral Source Follow Up campaign to continually engage and thank active referral sources. 
  • Coordinate with other office staff to attend, and attend yourself, local community events and networking opportunities for brand awareness. 
  • Monitor Inquiry Conversion Rates internally and help implement improvements as needed.
  • Develop and manage the Sales and Marketing Budget to keep bottom line in mind while growing Topline. 
  • We annually celebrate and participate in The Walk to End Alzheimer's, Home Care and Hospice Month, Veteran's Day Activities, Delivering Thanksgiving Meals to Veterans, Social Worker's Month, CNA Week, Nurse's Week and events with the Parkinson's Foundation that you may assist with coordinating and attending. 
Requirements:
  • High school diploma required. 
  • Bachelor's degree in a related field (Marketing, Sales, Business Development, Entrepreneurialism, etc) highly preferred.
  • At least 3 years of Sales and/or Marketing experience, with previous experience in a leadership role within a healthcare setting.
  • Strong leadership and organizational skills, with the ability to motivate and lead a team.
  • Excellent communication and interpersonal skills, capable of effectively collaborating with staff, management, and external partners.
  • Deep understanding of healthcare strategies and challenges. 
  • Ability to create content and present information in alignment with brand standards and professional demeanor.
  • Valid Driver's License, Current Auto Insurance, Reliable Vehicle, and cleared MVR. 
As the Director of Sales and Marketing at BrightStar Care, you will play a critical role in shaping our Sales Strategy and improving growth outcomes. Your leadership will play a crucial part of our leadership team and focus of our office activities daily. We look forward to welcoming a dedicated professional like you to our team at BrightStar Care!

Flexible work from home options available.

Compensation: $75,000.00 - $120,000.00 per year




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Benefits and Perks

Joint Commission standards keep you and your clients safe
Continuing education supports career growth
Rewards and recognition programs
Flexible schedules including weekends & evenings
Variety of assignments to use your skills, in-home or facility-based
24/7 support and RN oversight