Benefits:

Bonus based on performance
Competitive salary
Employee discounts
Training & development

Job Title: Regional General Manager

Company: Pure Barre RVA (Richmond Near West End, Midlothian, Short Pump)

Location: Richmond, VA + Midlothian, VA + Short Pump, VA

About Us: Pure Barre is a leading barre fitness brand dedicated to empowering and inspiring members through challenging and fun workouts. With studios across the RVA region, we are committed to building strong communities and delivering exceptional fitness experiences.

Job Description: We are excited to announce the opening for a Regional General Manager to oversee our three Pure Barre studios: Richmond Near West End, Midlothian, and Short Pump. This is an incredible opportunity for a passionate and dedicated leader to make a significant impact on studio performance, team development, and member satisfaction.

Responsibilities:

Oversee all aspects of operations for three Pure Barre studios.
Provide strategic leadership to sales teams and studio staff.
Drive business growth by achieving membership and retail sales goals.
Build and develop high-performing, motivated teams.
Manage studio sales team schedules and operations to meet business needs. With input on class schedule and work with Lead Teachers to ensure it is complete with teachers and all in studio events are listed.
Ensure consistent, high-quality member experiences across all locations.
Monitor and achieve monthly membership and revenue targets.
Develop strategies to increase membership retention and recurring revenue.
Conduct regular staff training and performance reviews.
Handle member cancellations, retention tasks, and member retention reports.
Foster a collaborative and supportive team culture.
Lead generation including grassroots marketing to expand our reach in the community
Create monthly membership referral programs
Proficiency in gym management software and POS to include revenue reports, attendance reports, etc.
Directly coordinate with all vendors, ensuring that studio retail/products are stocked with accurate inventory counts
Schedule and participate in networking/community events and studio promotions
Proficiency in social media Instagram + Instagram reels
Experience with retail sales, merchandising + inventory control preferred.

Qualifications:

Proven experience in fitness, sales, or business management, ideally in a multi-unit capacity.
Strong leadership and team-building skills.
Excellent communication and interpersonal abilities.
Ability to manage multiple priorities and adapt to changing business needs.
Passion for fitness and the Pure Barre brand.

Requirements:

3+ years of fitness sales or relevant sales experience preferred
Ability to manage and drive multiple revenue streams including memberships and retail
Previous multi store management or supervisory experience required
Must be fluent in English and have excellent communication, writing and interpersonal skills in person and over the phone
Ability to excel in a fast changing, diverse environment
Must be solution-based and results oriented, competitive spirit
Ability to recognize areas of improvement and make changes using good judgement
An affinity and passion for fitness
Highly organized, proficient in data management, ability to prioritize and meet deadlines
Professional, punctual, reliable and neat and organized
Strong attention to detail and accuracy
Trustworthy and ability to handle confidential information
Ability to work harmoniously with co-workers, clients and the general public
Proficiency with computers and Studio software. Proficient in Quickbooks + Canva
College Degree preferred
Ability to work a flexible schedule with nights and weekend availability
Ability to travel to California for initial training/may also be virtual

Compensation and Benefits:

Salary plus quarterly bonuses and monthly commission on new member sales.
Quarterly bonuses based on retail goals.
Benefits include:
- 4 paid sick days.
- 10 paid vacation days.
- 50% paid health insurance. After 60 days of employment.
- Opportunity for performance-based salary reviews.
- Complimentary membership at all 3 Pure Barre RVA locations
- Employee discount on retail.

Additional Details:

Full-time, salaried position working 45-53 hours per week, including evenings and weekends.
Bonuses based on net membership sales (new member units or NMUs) and monthly membership drafts.

How to Apply: If you are ready to take the next step in your career and lead our Pure Barre RVA studios to new heights, we want to hear from you! Please submit your resume and cover letter to sarahlove@purebarre.com.

Pure Barre RVA is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive environment for all team members.

We look forward to welcoming you to our team and achieving great things together!

Compensation: $58,000.00 - $72,000.00 per year

join the pure barre family.

Pure Barre is more than just a workout; it’s a way of life. We are focused on improving, strengthening, and transforming the lives of our clients and always welcoming dynamic talent. If you’ve got what it takes and looking to join an amazing and passionate team, check out our open positions below or apply in person at your studio of choice.

Pure Barre is proud to be an Equal Employment Opportunity and Affirmative Action employer. Pure Barre does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.” We are dedicated to providing a work environment free from discrimination and harassment where employees are treated with respect and dignity.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to Pure Barre Corporate.

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