Digital Marketing Specialist
Full Time • New York
Benefits:
- 401(k)
- Bonus based on performance
- Health insurance
- Paid time off
- Training & development
About US:
Abacus Business Computer (abcPOS) is a New York City-based technology company specializing in comprehensive point-of-sale (POS) systems and integrated payment solutions. With over 30 years of industry expertise, abcPOS offers an all-in-one platform that combines POS systems, merchant services, and growth-focused marketing tools.
Serving more than 6,000 businesses and supporting over 40,000 devices, abcPOS empowers a diverse customer base — from restaurants and retail stores to e-commerce ventures, franchises, and international enterprises — with scalable, reliable, and innovative business solutions.
Serving more than 6,000 businesses and supporting over 40,000 devices, abcPOS empowers a diverse customer base — from restaurants and retail stores to e-commerce ventures, franchises, and international enterprises — with scalable, reliable, and innovative business solutions.
What We Looking For:
We’re seeking a Digital Marketing Specialist with strong skills in SEO, SEM, and content creation for the hospitality industry to lead our online growth efforts.
We’re seeking a Digital Marketing Specialist with strong skills in SEO, SEM, and content creation for the hospitality industry to lead our online growth efforts.
Responsibilities include:
- Creating and executing SEO strategies and PPC campaigns.
- Writing engaging, restaurant-focused content for all digital channels.
- Using data and analytics to improve campaign performance.
- Managing retargeting strategies to boost conversions.
- Collaborating with our external agency on technical SEO.
- Working with Sales and Business Development to generate leads through video marketing, email campaigns, and digital ads.
This role is perfect for someone who’s creative, data-driven, and passionate about digital marketing in the food and hospitality space.
Required Skills
- 2+ years of digital marketing experience.
- Strong SEO expertise: technical SEO, content optimization, and link building.
- Deep paid search (PPC) knowledge: Google Ads & Meta Ads.
- Creative Suite proficiency: Canva, Adobe (InDesign, Illustrator, Premiere Pro).
- Experience with HubSpot & Salesforce.
- Fluent in Mandarin (Chinese) and English.
- Exceptional communication skills (written & verbal).
- Strong multitasking & time management—ability to handle multiple projects.
- Collaborative mindset—aligning digital marketing efforts with business goals.
Preferred Qualifications
- Hospitality industry digital marketing experience.
- Multi-channel expertise:
- Mobile marketing
- Email marketing
- Pay-per-click (PPC) marketing
- Social media marketing
- Content marketing
- Search engine optimization (SEO)
Compensation: $58,000.00 - $90,000.00 per year
Why ABCPOS
Who are we
Abacus Business Computer (ABCPOS) is a restaurant platform of services (POS) company based in New York. With 30 years of industry expertise, we now proudly provide a cloud-based platform that is integrated with a point of sale system and a suite of fundamental restaurant management modules.
What we stand for
ABCPOS stands with all restaurant and small business owners together, we are dedicated to help all businesses succeed throughout simplifying the operation process and increase operational efficiency with ABC ecosystem products. Now we are standing with over 6000 business owners and cross 50 U.S. states.
Our Mission
ABCPOS's mission is to provide multifunctional and tailored POS systems for all businesses with big dreams, from single location to chain stores, franchise to internationals. We are here to simplify your business operation process and help you to increase sales and revenues constantly. Over the past 30 years, ABCPOS keeps breaking the limit of what POS system can do. We are dedicated to provide the most convenient experience in operation and management. Now, we want every business owner to run their business as easy as ABC.
(if you already have a resume on Indeed)