Sales Manager
South Windsor
Sales Manager
Full Time • South Windsor
Benefits:
- 401(k)
- 401(k) matching
- Bonus based on performance
- Competitive salary
- Free food & snacks
- Health insurance
- Opportunity for advancement
- Paid time off
- Profit sharing
- Training & development
Sales Manager | Siftex Equipment Company | South Windsor, CT
Full-Time | Competitive Base + Commission + Benefits | In-Office | Immediate Start
Siftex Equipment Company is a growing South Windsor, CT-based manufacturer specializing in custom and flexible connectors. We have a tight-knit, talented team, and we’re proud of the culture we’ve built and the people who make it happen.
The Sales Manager is the face of our brand — a trusted partner to our customers and a values-driven leader who sets the tone for how we do business. This role goes beyond revenue: you’ll drive strategy, lead marketing efforts, protect our margins, and build lasting relationships. If you lead with integrity and thrive on growth, this role was built for you.
Why Work Here
We believe great work deserves great rewards. Here’s what you’ll get:
- A culture worth showing up for: driven, collaborative, and refreshingly human — a team that checks its ego at the door, celebrates wins, and gets things done without the noise
- Competitive base salary commensurate with experience
- Generous commission and incentive plan — real earning potential tied to your results
- Health Insurance: 75% company paid after just 3 months
- Life, disability, critical illness & accident insurance: 100% company paid
- Paid time off: 2 weeks vacation + 1 week personal time + 13 paid holidays
- Two performance-based bonuses per year — because we share our success
- 3% 401(k) contribution + 3% profit sharing — we invest in your future\
- Workplace perks: complimentary cereal bar, daily soup selection, monthly luncheons, and team outings
This isn’t just a job — it’s a place where you’re valued, celebrated, and invested in.
The Role
The Sales Manager owns Siftex’s external relationships and is responsible for growing our customer base, protecting our margins, and representing everything we stand for. You’ll work closely with our General Manager and Customer Service Manager to align sales strategy, marketing, and pricing — and you’ll do it all with a high standard of honesty, respect, and service.
Key Responsibilities
Sales & Business Development
- Drive new customer acquisition and grow existing accounts across territories
- Own the full sales cycle — from prospecting and quoting to closing and follow-through
- Build lasting relationships with resellers, OEMs, and end users
- Conduct domestic and international customer site visits, assess needs, and deliver expert recommendations
- Represent Siftex at trade shows and industry events
- Track and analyze sales data to inform strategy and report on performance
Customer Training & Service
- Serve as the primary external face of Siftex — a trusted advisor to every customer
- Train customers and their staff on proper product usage and application
- Deliver a consistently high standard of communication, follow-up, and care
Marketing
- Lead Siftex’s marketing function and serve as the primary liaison to our external marketing agency
- Develop and execute marketing strategy in close partnership with the General Manager
- Ensure a consistent, compelling brand presence across all customer touchpoints
Pricing Strategy
- Collaborate with the General Manager and Customer Service Manager to develop pricing strategy and discount guidelines
- Use data and market insight to make smart, strategic pricing decisions that protect gross profit
Collaboration & Culture
- Work closely with the Customer Service Manager, who leads the CSR team, to ensure alignment between sales and service
- Bring a check-your-ego, team-first attitude to every interaction
- Champion a culture of integrity, respect, and genuine service — internally and externally
What We’re Looking For
Required
- Minimum 5 years of B2B sales experience (10+ years preferred)
- Bachelor’s degree required; or equivalent combination of education and experience
- High standard of ethics, integrity, and professionalism — this is non-negotiable
- Strong analytical mindset — comfortable with sales data, pricing, and margin metrics
- Excellent communication, presentation, and relationship-building skills
- Proficiency in Microsoft Excel, Outlook, and PowerPoint
- Self-directed, with strong time management and the ability to thrive with minimal oversight
- Ability to travel 40–50% of the time and work from our South Windsor, CT office
Preferred
- B2B sales experience in processing industries: food, chemical, pharmaceutical, paper, or similar
- Familiarity with reseller, OEM, or multi-channel sales environments
- Experience working in or visiting industrial and manufacturing facilities
- Prior sales leadership or team mentorship experience
Ready to Make an Impact?
We’re a manufacturer with a great product, a close-knit team, and a culture that rewards people who show up, do the right thing, and care about their work. If that sounds like you, we’d love to talk.
Apply today and take the next step in your sales career with a company that truly values its people.
Full-time | Immediate start available | In-office position; remote only when traveling for business
We are an equal opportunity employer that provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
All offers of employment are contingent upon the successful completion of a comprehensive background check, including criminal history.
We are an equal opportunity employer that provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
All offers of employment are contingent upon the successful completion of a comprehensive background check, including criminal history.
Compensation: $100,000.00 - $130,000.00 per year
Our Story
In 1983, we started Siftex Equipment Company Inc. to fulfill the unmet need for high quality, durable, flexible connectors. We introduced Clear-Flex SDX, surpassing ATEX static control standards. Then, we began developing thousands of other parts and products, customizable in terms of shape, size, and composition, all manufactured in our state-of-the-art precision engineering and sewing facilities.
Our Mission
Our mission is to empower industries by providing expertly crafted custom flexible connectors, allowing optimization of plants, minimization of downtime, and enhancement of operational efficiency.
Our Vision
Siftex Equipment Company Inc. aims to be recognized as the premier consultant and manufacturer of custom flexible connectors, distinguished by our innovation, quality, and diverse range of tailored solutions.
Our Core Values
Safety
Siftex is committed to providing the proper training and equipment to ensure a safe and productive work environment for every employee.
Training
We want every person working at Siftex to be given the tools to succeed, which is why we take onboarding and training seriously for every position.
Equality
At Siftex, we may have different job titles, but everyone is an essential and important member of our team. We treat everyone with the respect they deserve.
Advancement
We are committed to advancing our employees and helping them grow during their time with us. From internal upward movement to external trainings, you'll find it here.
Our Teams
Customer Support Team
Our customer support experts are skilled in helping translate your design specifications and application conditions to our design team, connecting you with the perfect material for the job.
Welding Team
Our welding team takes your specifications and the design team's rendering and turns them into the custom, one-of-a-kind connector you can count on.
Design Team
Our design team turns your specific needs and measurements into drawings and 3D renderings of your product for approval and productions.
Sewing and Production
Our in-house sewing and production team allows us to provide high-quality, reliable products on location with some of the quickest turnaround times in the business.
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Health Care Coverage up to 75%
Ancillary Benefits 100% Covered
Paid Holidays
Paid Time Off
Retirement Planning