FRACTIONAL GROWTH HACKER 1099
Fully Remote - US
FRACTIONAL GROWTH HACKER 1099
Full Time • Fully Remote - US
Responsive recruiter
FRACTIONAL GROWTH LEAD
KENTECH Consulting Inc. is an award-winning background technology screening company. We are the creators of innovative projects such as eKnowID.com - 1st consumer background checking system of its kind, and ClarityIQ a high-tech/high-touch investigative case management system.
MISSION
We're on a mission to help the world make clear and informed hiring decisions
VALUE
In order to achieve our team, exhibit the behaviors and core values aligned with this mission
http://www.ekentech.com/core-values
http://www.ekentech.com/core-values
- People Focused: We are client focused and results-driven.
- Growth Minded: We believe in collaborative learning and industry best practices to deliver excellence.
- Fact Finders: We are passionate investigators for discovery and truth.
- Community Partnerships: We believe there is no greater power for transformation than delivering on what a communities and employees care about.
IMPACT
As a small agile company, we seek high performers who relish in the idea that their effort will directly impact our customers and help shape the next evolution of background investigations.
Job Description
The Fractional Growth Lead is responsible for building, executing, and optimizing the growth strategy for eKnowID, KENTECH's background screening platform serving small and mid-sized businesses.
This is a hands-on, high-ownership role focused on generating qualified opportunities, converting interest into revenue, and building repeatable growth systems. The Fractional Growth Lead will lead execution across customer reactivation, outbound prospecting, paid acquisition, lead nurturing, conversion optimization, and performance reporting.
The role works directly with executive leadership and coordinates with existing marketing and creative resources to establish priorities, launch campaigns, evaluate performance, and direct resources toward the activities most likely to generate measurable pipeline and revenue.
Key Responsibilities
- Develop and execute eKnowID's customer acquisition and revenue-growth strategy.
- Lead growth initiatives across customer reactivation, outbound prospecting, paid acquisition, lead nurturing, and conversion optimization.
- Translate established business strategy, customer data, target segments, and campaign concepts into executable growth initiatives.
- Launch and manage customer reactivation and win-back campaigns.
- Develop targeted campaigns designed to re-engage inactive or lapsed eKnowID customers.
- Build and execute outbound prospecting campaigns targeting approved small and mid-sized business segments.
- Develop prospect lists using approved business databases, prospecting platforms, and enrichment tools.
- Create, test, and optimize cold email, phone, and follow-up sequences.
- Develop messaging based on customer needs, hiring risk, compliance, speed, safety, and business protection.
- Launch, manage, and optimize paid digital campaigns through approved channels such as Google, Meta, and LinkedIn.
- Monitor paid acquisition performance and recommend adjustments based on cost, conversion, and revenue outcomes.
- Manage HubSpot segmentation, workflows, lifecycle stages, lead nurturing, automation, and reporting.
- Maintain accurate campaign and pipeline tracking within HubSpot.
- Develop automated nurture workflows designed to move prospects from initial interest through conversion.
- Track lead sources, campaign performance, pipeline progression, and revenue attribution.
- Establish dashboards and reporting processes that provide leadership with visibility into growth performance.
- Monitor key metrics including qualified leads, sales conversations, reactivation rates, conversion rates, customer acquisition cost, return on advertising spend, and revenue by channel.
- Analyze campaign data and provide clear recommendations regarding what should be scaled, modified, paused, or discontinued.
- Conduct structured testing of audiences, offers, messaging, creative concepts, channels, and campaign approaches.
- Identify the customer segments and acquisition channels demonstrating the strongest conversion potential.
- Collaborate with Social Media, Graphic Design, Video, copywriting, and other marketing resources to develop campaign assets that support conversion.
- Provide clear strategic direction and priorities to internal and external marketing resources.
- Develop or refine email, advertising, landing-page, nurture, and outbound copy as needed.
- Support development of landing pages and conversion-focused digital experiences.
- Identify opportunities to improve the customer acquisition funnel and reduce friction between initial engagement and conversion.
- Support SEO and organic growth initiatives when appropriate.
- Identify referral, partnership, sponsorship, and other acquisition opportunities that may support eKnowID growth.
- Partner with Product and Client Success to understand customer feedback, product adoption, objections, retention concerns, and growth opportunities.
- Communicate market and customer insights that may inform product positioning, messaging, pricing, and future growth initiatives.
- Provide executive leadership with routine updates regarding performance, pipeline, risks, opportunities, and recommended actions.
- Recommend additional marketing tools, resources, vendors, or capabilities as growth needs evolve.
- Use approved AI and automation tools to accelerate campaign development, research, content creation, analysis, and workflow execution.
- Maintain appropriate human review of AI-assisted marketing and customer-facing materials.
- Maintain organized documentation of campaigns, testing, performance results, and strategic recommendations.
- Protect confidential customer, prospect, pricing, financial, marketing, and company information.
- Perform additional growth and revenue-development responsibilities as assigned.
Qualifications
- 5+ years of hands-on experience in growth marketing, demand generation, customer acquisition, growth strategy, or a related revenue-focused function.
- Demonstrated success generating measurable pipeline, customer acquisition, reactivation, or revenue growth.
- Strong experience marketing to small and mid-sized businesses.
- Strong HubSpot experience, including workflows, lists, segmentation, automation, lifecycle management, and reporting.
- Experience developing and executing outbound email campaigns.
- Experience building prospecting and lead-generation workflows.
- Experience with paid digital advertising platforms such as Google Ads, Meta Ads, LinkedIn Ads, or comparable platforms.
- Strong understanding of customer acquisition funnels, lead nurturing, conversion optimization, and revenue attribution.
- Strong copywriting skills across email, landing pages, advertising, outbound campaigns, and nurture sequences.
- Demonstrated ability to interpret campaign data and translate findings into clear recommendations.
- Strong understanding of growth metrics, including customer acquisition cost, conversion rates, return on advertising spend, and revenue attribution.
- Ability to design and execute structured campaign tests.
- Ability to distinguish meaningful business outcomes from vanity metrics.
- Experience using AI tools to improve marketing execution, research, analysis, or productivity.
- Strong written and verbal communication skills.
- Ability to communicate directly and effectively with executive leadership.
- Strong project-management and prioritization skills.
- Ability to manage multiple campaigns and growth channels simultaneously.
- Ability to operate independently in a remote, fast-moving environment.
- Ability to lead strategy while remaining directly involved in execution.
Preferred Qualifications
- Experience in HR technology, background screening, SaaS, compliance, staffing, insurance, legal, FinTech, or professional services.
- Experience reactivating dormant or inactive customer lists.
- Experience developing campaigns based on specific customer pain points and buying triggers.
- Experience with Apollo.io or similar prospecting and enrichment platforms.
- Experience with SEO strategy and execution.
- Experience with Google Analytics, Search Console, or comparable analytics platforms.
- Experience with landing-page development or light website editing.
- Experience marketing technology or services to business owners, founders, or senior decision-makers.
- Experience working with founder-led businesses or small, rapidly evolving teams.
- Experience coordinating social media, video, graphic design, and copywriting resources.
- Experience developing referral, partner, or channel-growth programs.
- Experience using automation tools to scale marketing and sales workflows.
Soft Skills
- Strategic Thinking: Connects growth initiatives to customer acquisition, pipeline, revenue, and long-term business objectives.
- Execution: Moves quickly from strategy to testing, implementation, measurement, and optimization.
- Analytical Thinking: Uses data to evaluate campaign effectiveness and identify the highest-value opportunities.
- Accountability: Takes ownership of growth initiatives and clearly communicates outcomes, risks, and corrective actions.
- Initiative: Operates proactively and identifies opportunities without requiring continuous direction.
- Creativity: Develops compelling approaches to customer acquisition, reactivation, messaging, and conversion.
- Prioritization: Focuses time and resources on the activities most likely to produce meaningful business results.
- Communication: Communicates strategies, results, and recommendations clearly to leadership and cross-functional teams.
- Leadership: Provides clear direction to marketing and creative resources supporting growth initiatives.
- Adaptability: Tests quickly, learns from results, and changes direction when data indicates a better approach.
- Collaboration: Works effectively with Marketing, Product, Client Success, Sales, and executive leadership.
- Business Acumen: Understands how marketing activity connects to acquisition cost, revenue, customer value, and profitability.
Additional Information
- Engagement Type: Independent Contractor
- Work Arrangement: Remote
- Schedule: Flexible and milestone-driven
- Initial Engagement: 6-month contractor engagement with potential renewal or expansion based on performance
- Compensation: $4,000-$8,000 monthly retainer based on experience
- Performance Incentive: 2%-5% of attributed revenue above agreed-upon quarterly milestones
Equal Employment Opportunity
KENTECH Consulting Inc. is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace.
This is a remote position.
Compensation: $4,000.00 - $8,000.00 per month
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
🌐 WHO WE ARE
KENTECH Consulting, Inc. is a premier U.S.-based background investigation solutions firm and licensed Private Detective Agency. Our team of investigative experts blends cutting-edge technology with industry insight to deliver fast, accurate, and comprehensive reports.
With deep cross-industry experience, we provide fully compliant investigative services that meet the high demands of today’s business environment.
With deep cross-industry experience, we provide fully compliant investigative services that meet the high demands of today’s business environment.
🔎 WHAT WE DO
We offer customized background screening solutions tailored to meet the needs of diverse industries.
Our advanced tools and digital platforms allow us to conduct background and security checks up to 75% faster than traditional methods.
With real-time access to over 500 million records, KENTECH is a trusted authority in background checking technology across the U.S.
Our advanced tools and digital platforms allow us to conduct background and security checks up to 75% faster than traditional methods.
With real-time access to over 500 million records, KENTECH is a trusted authority in background checking technology across the U.S.
🌟 OUR VISION
To help the world make clear and informed decisions.
🎯 OUR MISSION
To deliver fast, accurate, and secure background investigations on a global scale—supporting safer hiring decisions and stronger communities.
🚀 CAREERS AT KENTECH
We’re building a team of remarkable individuals who are:
✅ Critical thinkers and problem solvers who see challenges as opportunities
✅ Driven professionals who create meaningful impact through their ideas and results
✅ Mission-driven collaborators who believe in the power of digital identity to create safer environments
✅ Naturally curious and eager to innovate in an ever-changing landscape
✅ Team players who believe in the value of camaraderie, laughter, and high standards
✅ Driven professionals who create meaningful impact through their ideas and results
✅ Mission-driven collaborators who believe in the power of digital identity to create safer environments
✅ Naturally curious and eager to innovate in an ever-changing landscape
✅ Team players who believe in the value of camaraderie, laughter, and high standards
💼 WHO THRIVES HERE?
- People who never back down from a tough challenge
- Professionals who bring their best every day—and uplift others around them
- Individuals who value purpose, performance, and a good laugh
- Teammates who want to shape the future of digital security and identification
- You, if you're reading this and thinking: “This sounds like my kind of place.”
🎉 YOUR NEXT CHAPTER STARTS HERE
Ready to do work that matters with people who care?
Explore our current openings—your future team is waiting.
Explore our current openings—your future team is waiting.
(if you already have a resume on Indeed)